Who can forget “Little Marco,” “Lyin’ Ted,” and “Low energy Jeb”? Or “Crazy Bernie”?

And, of course, “Crooked Hillary”?

Donald Trump’s ability to come up with ridiculing nicknames for his opponents drew disgusted rebuke not only the victims, but much of the press and the political punditry, but there’s no denying that it works.

In today’s often-excruciating politically correct world monitored by the sanctimonious press and prim pundits, Trump’s blunt “I tell it like it is” talk is a refreshing change and one of the reasons he has connected with many of the “everyday Americans” the Democrat elites ridicule.

In short, Trump talks about Rubio, Cruz, Bush, Sanders and even Clinton the same way they might talk about their coworker or neighbor – and that makes the billionaire businessman easier to relate to… it makes him one of them.

And love him or loathe him, there’s no denying that Trump knows how to find a slogan, a nickname and a chant that resonates with his audience whether it was his signature, “You’re Fired!” on his successful reality show, “The Apprentice” or the theme of his presidential campaign, “Make America Great Again,” Trump knows a good line when he hears it.

In the past few weeks, he has brought a new chant to his appearances, referencing what he sees as his first mission in D.C., and again, the overflow crowds are chanting it back at him.

“Drain the Swamp!”

Thousands of Colorado Trump supporters chanted back at the candidate after he told them, “When we win on November 8th, we will drain the swamp.”

Trump didn’t need to say what swamp he was referring to, where it was or describe the creatures inhabiting the swamp.

He knows the crowd thinks the ruling political elite in Washington is slimy and epitomized by the Clintons’ decades-long reign of power skimming along the surface of the swamp.

 

 

 

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